Lisa Madaschi is a career coach specializing in leadership and professional growth, working with corporate clients to navigate career transitions and build impactful careers. With a background in corporate communication and brand marketing, she understands the challenges coaches face in building independent businesses. To give back to the coaching community, Lisa helps fellow coaches establish their brands, position themselves as experts, and attract ideal clients. Using neuroscience, storytelling, and strategic branding, she equips coaches with the tools to build sustainable businesses beyond coaching platforms and third-party companies, empowering them to thrive in a competitive market.